WordPress SEO (Search Engine Optimization) 101

There are several on-page and off-page SEO elements that you need to consider while optimizing your WordPress website. The on-page SEO or the on-site optimization process refers to modifications or optimization process within your website. This includes optimizing the content as well as the other web development elements such as the HTML codes. Once you begin with on-site optimization, your WordPress search rankings will improve over time and as a result, you will see an increase in the number of visitors on your website. More visitors on your WordPress allows you to generate more leads for your business.

For more information about WordPress SEO, contact an Edmonton SEO Agency.

Link Building For SEO 101: How Does Flow Of Link Equity Works

Links are an important element of the search engine optimization process (SEO). There are two types of links you have on a website. They are known as external links and internal links. Although links to your website from other domains have more weight and value, it doesn’t mean internal links do not provide any link equity. In fact, if your webpages have a few external links or no links, then they too can rank well in the search results. In order to make this happen, the other important webpages should be linked to the ones which do not perform well. In short, the best performing webpages can be used to link the ones which are yet to gain a good ranking in the search results. Nevertheless, if your webpage or your website do not have any links, then it can be a challenging task to boost the webpage’s rank.

For more information about SEO, contact the top Edmonton SEO Company.

Five Video Marketing Mistakes You Will Want to Avoid

 

A successful video marketing campaign can be extremely beneficial to your business, but it is important to get it right. Without careful planning and awareness of key marketing strategies, you could invest a lot of time and resources on something that simply misses the mark.

Here are a few of the most common mistakes that can cause your video marketing campaign to fail, and the steps you can take to avoid them.

- Poor Targeting

The secret to any form of marketing is to know your audience, and tailor your content accordingly. This means identifying your target demographic, identifying your marketing goals, and determining how, where, and when to deliver your content.

Get more information about SEO in Calgary and Edmonton from Rapid Boost Marketing.

Simple Strategy To Steal Your Competition’s Traffic Ethically

Step # 1: Goto: Semrush.com and gather all the data. Rankings, backlinks, anchor texts, pages etc.

Step # 2: Use MOZ chrome tool bar to determine On-site SEO

Step # 3: Using these tools do further audit on backlinks, content etc.

Get more information at Local SEO Edmonton, to steal your competition's traffic ethically.