New Feature Rollout: Add Videos To Google My Business Profile

Now you can add videos to Google my business profile. You can only allowed if you are a local guide and you use Android. You can select a place on Google search and then under “add a photo” you can upload a video of upto 30 seconds.

You can add longer videos, but only first 30 seconds will show.

Shows up on Android, but not desktop yet. Great new feature!

For more information about how to add videos to Google Business Profile, click here.

Eight Strategies For Your Cold Email Campaign To Get Replies

What is a Cold Email? 

Just to clear the air for all our readers, a cold email is an email sent across to prospective customers without any prior knowledge of your organization or your services. Using email communications, you sell your services to the reader.

What is the objective of a cold email?

Make the reader acquainted with your brand and services
Convince the reader to reach out to you either through an email or a call

Compared to other sales methods, cold email presents various challenges.

For more information about cold email campaigns, click here.

Technical SEO For Lawyers: Best SEO Practices For Rel Canonical Tags For Your Legal Firm

SEO practices for rel canonical tags for your legal firm

If you have started with optimizing your legal website, then you are sure to boost and enhance your website’s rankings in the search results. You will have to follow different on-page and off-page SEO elements in order to ensure that your website rank improves. At the same, optimizing your legal website will be a time-consuming process as you regularly need to provide new content and keep an update on the search engine algorithms. This is because, on an average, there is at least one update on search engine algorithms. Also, you have to provide new content so that search engine spiders come to your website often and your content gets indexed. The more the search engine spiders or robots visit your website, it indicates that you have fresh content often. This helps in boosting your website’s rankings in the search results.

For more information about SEO practices for rel canonical tags for your legal firm, click here.

Should You Bid On Branded Keywords

There are advantages and disadvantages, but if you look at the bigger picture bidding on branded keywords with proper strategy pays off big time. You need to make sure before you choose your branded keywords for your AdWords campaign to apply this strategy. Branded keywords are usually very cheap and a great way for a brand to gain more traffic at lower click per cost.

For more information about, how to bid on your branded keywords, click here.

Top Online Marketing Services In Calgary

Rapid Boost is a recognized brand amongst all online marketing service providers in Calgary, providing expert SEO services to businesses. If you want to analyze your website's conversions or leads and ranking on the search engine results page, then Rapid Boost is providing a free website audit and SEO report for you to know the website score.